Published for ABMP members by Associated Bodywork & Massage
Professionals. Body Sense magazine is published for the purpose
of educating the general public about the benefits of massage and
bodywork, along with additional well-being topics. The information
contained in this magazine is not intended for the purpose of
diagnosing or prescribing. Please consult your physician before
under taking any form of medical treatment and/or adopting any
exercise program or dietary guidelines.
No par t of this publication may be reproduced in any form or
by any means, electronic or mechanical, including photocopying,
recording, or by any information storage and retrieval system,
without specific written permission from ABMP. Publisher cannot
be held responsible for content of adver tisements. The information
contained herein is for educational purposes only and is not
intended as a substitute for a licensed health-care professional.
Body Sense is published by Associated Bodywork & Massage
Professionals Inc., 25188 Genesee Trail Road, Suite 200, Golden,
Colorado 80401. 800-458-2267. expectmore@abmp.com.
Volume #15, Issue #1, Spring 2015
© 2015 All rights reserved.
For more information about massage therapy,
visit www.massagetherapy.com or www.abmp.com.
For more information about skin care, visit www.ascpskincare.com.
Body Sense
massage, bodywork & healthy living
DARREN BUFORD, Editor
darren@abmp.com
LESLIE A. YOUNG, Contributing Editor
leslie@abmp.com
K ARRIE OSBORN, Senior Editor
karrie@abmp.com
BR ANDON TWYFORD, Assistant Editor
brandon@abmp.com
MARY ABEL, Associate Editor
marya@abmp.com
ANGIE PARRIS-R ANEY, Advertising Manager
angie@abmp.com
HANNAH LEVY, Advertising Coordinator
hannah@abmp.com
AMY KLEIN, Art Director
amy@abmp.com
JAMES SUTHERLIN, Senior Designer
james@abmp.com
TAMR A MCILVAIN, Designer
tamra@abmp.com
staff
*Results from www.massagetherapy.com poll.
Has massage helped improve your body image?*
A Healthier You
We recently asked several hundred
past recipients of massage therapy
why they hadn't received bodywork
last year.
We were startled that 29 percent
of the respondents said they didn't
because they "don't need a massage"
(emphasis mine).* They added
that they had "no injury, soreness,
back pain, or stress" and, therefore,
didn't see a need to schedule an
appointment.
This led our team to conclude
that perhaps the profession hasn't properly conveyed
the value of frequent, regular bodywork sessions.
Among the numerous physical benefits consistent
visits provide, massage and bodywork can:
• improve flexibility
• promote relaxation
• reduce stress
• reduce blood pressure
And the long list of benefits only gets better with
more frequent massage. Simple equation: more
massage=a healthier you.
So, this spring, add "get a massage" to your list of
to-dos. And after you receive one—before you leave
your practitioner's office—be sure to schedule your
next session. Doing so will ignite your commitment
to make massage a regular part of your health-care
routine. Your body and mind will reap the many
rewards!
*Statistic from ABMP's 2015 Consumer Survey, conducted by
Harstad Strategic Research, Inc.
E D I T O R ' S N O T E
D A R R E N B U F O R D , E D I T O R
D A R R E N @ A B M P . C O M , @ D A R R E N B U F O R D
Body Sense Editor Darren Buford
57%
Absolutely.
Therapeutic touch
has helped me
reconnect with
and appreciate
my body in
many ways.
19%
Yes, a little.
I've experienced
some increased
body awareness,
but nothing
extraordinary.
13%
No.
Massage helps
me relax and
forget about my
aches and pains
for an hour,
nothing more.
9%
I'm not sure.
Body image is
not something
I usually think
about.